Asset Building Briefs & Summaries Financial Inclusion

Product Pilot Report: Youth Savings Performance in Ghana, Kenya, and Nepal

This brief presents findings on account uptake and savings from piloting (July to December 31, 2011) youth savings products in three of the four countries: Ghana, Kenya, and Nepal. The savings product in the fourth country, Colombia, was not pilot tested. These data are intended to provide an early indication of interest and uptake in a few designated branches prior to
formal product launch. Early findings suggest that low-income youth who have never participated in the formal financial sector will participate and save in formal financial savings
products. Based on these pilot results, product features may be revised for product launch.

Subsequent publication: Mason, L. R., Nam, Y., & Kim, Y. (2014). Validity of infant race/ethnicity from birth certificates in the context of U.S. demographic change. Health Services Research, 49(1), 249–267. doi:10.1111/1475-6773.12083

Project: YouthSave


Johnson, L., Lee, Y., Osei-Akoto, I., Njenga, M., & Sharma, S. (2012, July). Product pilot report: Youth savings performance in Ghana, Kenya, and Nepal (YouthSave Research Brief No. 12-38). St. Louis, MO: Washington University, Center for Social Development.